Donutique is a high-end pastry brand founded by an Israeli-American entrepreneur, offering a premium selection of reimagined donuts and contemporary pastries in the United States.
Positioned in the accessible luxury segment, the brand offers a selection of artisanal donuts, refined pastries, and a coffee menu, all designed to provide a complete customer experience.
The first retail location is situated at The Venetian Resort Las Vegas, within the Waterfall Atrium of the Grand Canal Shoppes—a strategic location with high foot traffic and an international clientele with strong purchasing power. This location has directly contributed to the strong sales momentum observed since its launch.
Driven by a distinctive concept and premium retail execution, Donutique is experiencing sustained growth, with potential for expansion to other high-traffic, high-visibility locations.
MAD Advising has been involved in this project since May 2025, supporting the brand in its strategic development.
